Applist: With Mitt vs. Obama for America

The With Mitt iPhone app is essentially an iOS photography app that allows you to transform your photo into a meme dedicated to Mitt Romney. When you open the With Mitt iPhone app, the in-app camera has scrolling photo frames with phrases like, “Obama isn’t working, I’m with Mitt.” You can wait for the With Mitt iPhone app to automatically shift to the next frame of the 14, or you can scroll through frames with horizontal finger swipes. You snap a photo or turn the camera on yourself. Then, you share with one touch to email, Twitter, Facebook, or save to your iPhone. You can also donate to the Romney-Ryan campaign. It’s a light, easy, and breezy iPhone app. The opportunity to add captions and frames is definitely a trend. There is, however, no content related to topics, issues, and positions of Mitt Romney.

The Obama for America iPhone app contains sophisticated sharing features and smart navigation, as it utilizes location services to foster grassroots action and tailor content. The navigation in the Obama for America iPhone app is similar to the one-touch bottom menu bar of Instagram. The home screen is the Featured, or middle icon. A list of topics and issues with one touch sharing to Twitter, Facebook, email, and text message are neatly organized. When you touch the topic, you may get more details within the Obama for America iPhone app or transported to a web page in Safari. The functionality would improve, if the content remained within the Obama for America iPhone app interface with an option to open in Safari.

The four other icons, info, events, action, and donate, are designed to provide users with information about the election’s topics, how it impacts you locally, and help you get involved. The info icon is packed with statistics, details, and articles grouped in categories. As you touch a category, it breaks down into a new group of categories for you to continue to filter. Unfortunately, there is no search icon, so you can quickly find specific data. The events icon unlocks unexpected information, as it outlines events and activities to support the Obama-Biden campaign. You can sort by date and distance with one touch, as well as RSVP and generate a map to the event’s location. The action icon gives you a chance to volunteer for specific duties with the campaign. And, of course, you can donate within the Obama for America iPhone app.

The Obama for America iPhone app incorporates nice features, functionality, and the opportunity to get involved with the campaign. The With Mitt iPhone app adds frames and captions to your photo and gives you a chance to donate to the campaign. Both of these iPhone apps are successful with their intention and design, but the Obama for America iPhone app maximizes location services in a way that brings a modern, fresh, cutting-edge perspective to this presidential race.